Samsung Korea just announced their new SPH-W7100, a new handset dedicated to kids and adults who want to feel safe wherever they go.

The SPH-W7100 is like many Japanese phones for kids, like the SCH-X850 introduced by Samsung in 2004.

Thanks to some nifty features like its SOS or alarm system that will scream for help (not literally of course) at 100dB, and can send to parents, relatives, or authorities an immediate email with GPS position once the SOS Alarm is triggered. On top of the alarm, the SPH-W7100 will emit a bright flash when lost in darkness.

Samsung also added an interesting feature an email sent with GPS position if the phone is powered off.

Since we’re talking about a child’s mobile phone Samsung worked their magic to make the overall phone and UI appealing to kids thanks to some cute characters.