Beginning with the LG 8600, Alltel is installing a dedicated search application and button to its phones. The button will activate a BREW-based client that has a search box for users to look for content, information, or services. The search engine software comes from JumpTap and will return results from both on and off the Alltel deck. Results that appear on handsets will include raw organic links, as well as targeted paid search links, and display ads. The search client will be Alltel branded, and the key will have a picture of a magnifying glass on it. The LG 8600 with the search application/key is already available, and Alltel will add the key to more handsets in the coming months.