According to BusinessWeek, RIM will be launching their app store, the BlackBerry App World, on April 1. Incidentally, this is also the start of CTIA Wireless so RIM will most likely make the grand reveal at the said event. Anyway, we’re just glad that we have a specific date to look forward to now so we can finally see what RIM has up their sleeves to rival Apple’s App Store. Let’s just keep our fingers crossed that this isn’t just a bad early April Fool’s Day joke their pulling on us.