Sprint and Bones in Motion appear to be the first to market with a unique application suite that tracks fitness and lifestyle goals via gps enabled cell phones. Bones in Motion’s BiM Active software “enables runners, cyclist, and walkers to wirelessly capture and monitor their activity in real-time”, according to Sprint.

With the Sprint BiM Active software suite, enthusiast can:

• Record real time distance
• Speed / pace
• Location
• Elevation
• Calories burned
• Audible feedback
• View performance summaries
• Activity maps / speed / elevation charts on the phone
• Wirelessly upload data to personal computer

BiM Active will be available for $9.99 a month.

[More info at Sprint] [Bones in Motion] [The Austin American-Statesman]