Apple is hoping to expand the iPhone’s appeal by luring software developers to create programs for it.
At an event Thursday at Apple headquarters yesterday, Mr. Jobs announced a low-cost software development kit that outside programmers can use to create programs for the iPhone, much as they now write the vast majority of the programs created for the Macintosh.
Until now, iPhones have officially been able to run only the limited assortment of applications that Apple includes. (Some buyers have modified the phones to add unauthorized software.)
Sharing the stage with Mr. Jobs, Mr. Doerr announced that his firm, Kleiner Perkins Caufield & Byers, had established a $100 million venture capital fund for iPhone entrepreneurs. Called the iFund, it is the largest fund the company has created for a specific technology.
You can watch the entire event in video on the Apple site.
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1 Pink iPhone » Apple to Encourage iPhone Programmers // Mar 7, 2008 at 4:07 am
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2 UriShare - Apple to encourage iphone programmers // Mar 8, 2008 at 3:55 am
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